How to Use Bots to Make Money and All the Latest Trends in Bot Development

Now, you have a very essential question why I am offering you to create a bot instead of mobile applications, which was probably your first thought. Well, apparently because there is a risk and a big one that bots will actually replace applications and take their place, however, the opinions vary. Let's study the pros and cons.

Can you remember when was the last time you turned on your PC to search something on the Internet? Neither do I. If I need to find some information, I grab my smartphone. And something tells me I'm not the only person who does the same. If we need to book a hotel, we open Tripadvisor app. If we need a taxi, we open Uber. If we need some fresh music, we open Pandora Radio app. Internet browsers is a relic of the past. We all seek for simplicity. Comfort. And speed. And if you believe that application is an answer, you are wrong. The evolution hasn't stopped. Here are the reasons why bots have all chances to beat apps

Let's look closer to each element:

Knowing all that, are bots capable of replacing apps? No. We can't imagine our world without video and photo editors, games and social media in our handsets, so why do we have to? And no bot is able to change it.

But! What we have to be prepared to is that bots will release us from lots and lots of applications, whose job is to provide users with information, process orders and perform small tasks. It means that bots are going to kill the unneeded applications, as they can do the same job faster, better and in a mode which is more preferable to a user. In the end of this battle, only the unique and highly efficient apps will survive and the majority of them will include a chatbot in their system.

Now, when we made sure that we need to shift our attention to the bots development, we suggest pondering the easiest and the most profitable ways to monetize our bots. There are lots of variants, but we've chosen the ones that fit the modern trends and will gain speed in the future. Here we go, the top 5 best monetization strategies for bots

Lead generation. As we believe, one of the most perspective ways to earn money with bots. Such approach would fit the bots that provide information in a tourism, law, constructing and even fitness spheres.

How it works: a user wants to consult about the regulations of the law of a divorce or inheritance process. Bot provides all needed information and asks a customer if he wants to talk to a specialist. In a case of an affirmative response, the system passes all the collected information along with the contacts of a lead and passes it to your partner. A nice advantage for the user is that he doesn't have to repeat all the information one more time because your partner will get this data from the bot.

Affiliate Marketing and Sponsorship. As always these strategies work pretty well. The secret is to offer users goods and services similar to yours or very close to the subject of the bot. For instance, if your bot gives decor advice, it can suggest purchasing a chair or wallpapers in a shop-partner. But remember, frequent suggestions to buy something usually scare people off or annoy them, so it the advice should be reasonable.

Survey and statistics bot. Is a relatively new way to make money using bots, however, the principle is very easy to apply. A bot collects some information based on users' replies and provides it in a form of statistics, which can be sold. For example, your bot helps to sell cars, it collects all the data about car brands, it's age, cost and other information about customers' vehicles. After processing you have a database of car drivers. Yet, remember about privacy policy and inform users that the information can be used for statistics data analysis.

B2B Bots. You can create a bot that will solve specific tasks of a particular business group. For example shopping chatbot, whose design can be easily modified according to the branding style of a particular shop. Your offer should also include adjusting services, so your buyer gets a ready to work program. It is the simplest example, to tell the truth, there are lots of chat bots like this. Moreover, such bot can be easily created by a non-programmer. So, you can expect for good revenue only if your bot is unique and solves imperative business issues.

Consulting bot. In this model, a user pays for each conversation with a bot. The program can offer psychological help or mechanical advice. But! Your program has to stand out from other similar free bots with it's highly qualified professional replies. To develop such bot you will need to spend a long time on the planning stage and maintain a very accurate development. The bot needs to use Artificial Intelligence principles to be smart enough to attract customers.

These are not the only ways to monetize your app. Yet, the most important here is not only to choose the strategy, but also to build a really useful, recognizable program for your customers. To do that, let's find out what else you have to keep in mind.

The world of technology spins fast. New bots appear every day but not all of them become popular. The first bots were claimed to be dumb and some of the modern still are. To develop a really useful, smooth and smart bot which you can make money on, you need to understand the trends, which help build an unbelievable chatbot to impress the world!

Watch our tips to choose the best monetization strategy for your app 

Summing up, we want to emphasize, that the money making process depends on many factors and the biggest one is you! The project itself is a combination of various elements and tendencies. Your task is to mix them wisely to create a funny, useful, highly-efficient bot, people will enjoy talking to. Define the target audience, set the tasks your bot has to solve, invent a nice appearance and face of your bot. Make it look and act like a well-bred highly trained English butler, easy to talk to and funny to spend your spare time with. Contact us to find out how to maximize revenue with your bot.